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	<title>Make My Marketing Work</title>
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	<link>http://www.makemymarketingwork.com/blog</link>
	<description>Marketing Blog For Small Business, Coaches &#38; Personal Service Providers</description>
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		<title>Recurring Income, Gary Vaynerchuck &amp; Wordpress</title>
		<link>http://www.makemymarketingwork.com/blog/recurring-income-gary-vaynerchuck-wordpress/</link>
		<comments>http://www.makemymarketingwork.com/blog/recurring-income-gary-vaynerchuck-wordpress/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 19:53:37 +0000</pubDate>
		<dc:creator>Paul Keetch</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[continuity program]]></category>
		<category><![CDATA[Gary Vaynerchuck]]></category>
		<category><![CDATA[member club]]></category>
		<category><![CDATA[membership program]]></category>
		<category><![CDATA[Recurring Revenue]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://www.makemymarketingwork.com/blog/?p=124</guid>
		<description><![CDATA[Howdy!
You&#8217;re probably wondering what these three very different items have in common&#8230; well, spend 5 minutes watching the video below to find out.  It could mean extraordinary new things for your business!

Learn more about Wishlist Member and how you can get a copy of Gary Vaynerchuk&#8217;s new book &#8220;Crush It&#8221; free if you act before [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>VIDEO Small Business Marketing Tip: How many &#8220;touches&#8221; before getting a customer response?</title>
		<link>http://www.makemymarketingwork.com/blog/small-business-marketing-tip-how-many-touches-before-getting-a-customer-response/</link>
		<comments>http://www.makemymarketingwork.com/blog/small-business-marketing-tip-how-many-touches-before-getting-a-customer-response/#comments</comments>
		<pubDate>Sat, 10 Oct 2009 18:36:25 +0000</pubDate>
		<dc:creator>Paul Keetch</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[direct response marketing]]></category>
		<category><![CDATA[marketing lesson]]></category>
		<category><![CDATA[marketing tip]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://www.makemymarketingwork.com/blog/?p=121</guid>
		<description><![CDATA[How many marketing &#8220;touches&#8221; do you think you need to make before getting customers to respond?  And just how do you go about getting people to &#8220;follow&#8221; your marketing? (This is especially important if you&#8217;re marketing online using Twitter, Facebook or any other &#8220;social&#8221; marketing tactics.)
Watch this short video to find out the answers!
This video [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>VIDEO Small Business Marketing Tip: How to Effectively Describe Your Business</title>
		<link>http://www.makemymarketingwork.com/blog/small-business-marketing-tip-how-to-effectively-describe-your-business/</link>
		<comments>http://www.makemymarketingwork.com/blog/small-business-marketing-tip-how-to-effectively-describe-your-business/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 16:09:57 +0000</pubDate>
		<dc:creator>Paul Keetch</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[free marketing advice]]></category>
		<category><![CDATA[marketing question]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[video marketing tip]]></category>

		<guid isPermaLink="false">http://www.makemymarketingwork.com/blog/?p=111</guid>
		<description><![CDATA[How to Effectively Describe Your Business
To effectively describe your business, what you do and how you do it, you&#8217;ll want to discuss features, as well as benefits.  Watch this video to learn the most important question you must continually ask yourself in order to get through to the true benefit your product or service offers.
This [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Marketing Basics: Creating an Effective Customer Profile</title>
		<link>http://www.makemymarketingwork.com/blog/marketing-basics-creating-an-effective-customer-profile/</link>
		<comments>http://www.makemymarketingwork.com/blog/marketing-basics-creating-an-effective-customer-profile/#comments</comments>
		<pubDate>Mon, 28 Sep 2009 15:37:03 +0000</pubDate>
		<dc:creator>Paul Keetch</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[customer profile]]></category>
		<category><![CDATA[know your customer]]></category>
		<category><![CDATA[marketing basics]]></category>

		<guid isPermaLink="false">http://www.makemymarketingwork.com/blog/?p=102</guid>
		<description><![CDATA[The key to building a successful marketing campaign is to really understand who your prospect is, what frustrates them and what they dream of for the future.
I would suggest developing a customer profile that clearly details the specifics about your most common customer.

Starting this process by taking out a blank sheet of paper and creating [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<item>
		<title>Marketing Plan Basics: Marketing Objectives &amp; Strategy</title>
		<link>http://www.makemymarketingwork.com/blog/marketing-plan-basics-marketing-objectives-strategy/</link>
		<comments>http://www.makemymarketingwork.com/blog/marketing-plan-basics-marketing-objectives-strategy/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 19:43:24 +0000</pubDate>
		<dc:creator>Paul Keetch</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Plan]]></category>
		<category><![CDATA[marketing lesson]]></category>
		<category><![CDATA[marketing objectives]]></category>
		<category><![CDATA[Marketing Plan Basics]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[marketing tip]]></category>

		<guid isPermaLink="false">http://www.makemymarketingwork.com/blog/?p=100</guid>
		<description><![CDATA[The third element of your basic marketing plan consists of the specific objectives you will try and attain and the overall strategy you will use to achieve those objectives.
It is worth noting that the marketing plan objectives should always lead to actual sales revenue.  If not, you need to re-examine your marketing objectives and restate [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Marketing Plan Basics: Situation Analysis</title>
		<link>http://www.makemymarketingwork.com/blog/marketing-plan-basics-situation-analysis/</link>
		<comments>http://www.makemymarketingwork.com/blog/marketing-plan-basics-situation-analysis/#comments</comments>
		<pubDate>Thu, 24 Sep 2009 17:12:45 +0000</pubDate>
		<dc:creator>Paul Keetch</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Plan]]></category>
		<category><![CDATA[Marketing Plan Basics]]></category>
		<category><![CDATA[marketing tip]]></category>
		<category><![CDATA[recession marketing]]></category>
		<category><![CDATA[situational analysis]]></category>

		<guid isPermaLink="false">http://www.makemymarketingwork.com/blog/?p=97</guid>
		<description><![CDATA[To write a truly effective marketing plan for your business, you must have the basics in place first.  One of the most basic, yet often overlooked elements of a marketing plan is the situation analysis.
This situation analysis will provide the context for the proposed plan of action and must be fact-based, not theoretical.  This analysis [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Plan Basics: The Purpose &amp; Mission Of Your Business</title>
		<link>http://www.makemymarketingwork.com/blog/marketing-plan-basics-the-purpose-mission-of-your-business/</link>
		<comments>http://www.makemymarketingwork.com/blog/marketing-plan-basics-the-purpose-mission-of-your-business/#comments</comments>
		<pubDate>Wed, 23 Sep 2009 22:04:29 +0000</pubDate>
		<dc:creator>Paul Keetch</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Plan]]></category>
		<category><![CDATA[Marketing Plan Basics]]></category>
		<category><![CDATA[how to]]></category>
		<category><![CDATA[situation analysis]]></category>
		<category><![CDATA[situational analysis]]></category>

		<guid isPermaLink="false">http://www.makemymarketingwork.com/blog/?p=92</guid>
		<description><![CDATA[If you’re currently in business for yourself or are considering starting a new business, marketing is a skill you absolutely must master, if you hope to be successful.  Although marketing can be a daunting prospect for many entrepreneurs, mastering the basics of writing a marketing plan can be easy and fun – and it can [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Effective Marketing Tips &#8211; How To Find Customers In Any Economy</title>
		<link>http://www.makemymarketingwork.com/blog/effective-marketing-tips-how-to-find-customers-in-any-economy/</link>
		<comments>http://www.makemymarketingwork.com/blog/effective-marketing-tips-how-to-find-customers-in-any-economy/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 21:47:08 +0000</pubDate>
		<dc:creator>Paul Keetch</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[marketing tip]]></category>
		<category><![CDATA[recession marketing]]></category>
		<category><![CDATA[small business]]></category>

		<guid isPermaLink="false">http://www.makemymarketingwork.com/blog/?p=84</guid>
		<description><![CDATA[Are you worried that your business is going to suffer because of the current economy?  In this article you&#8217;ll learn how to find customers in any economy by following a few simple steps&#8230;
It&#8217;s true &#8211; In a slumping economy consumers are spending less.  But that doesn&#8217;t mean they&#8217;ve stopped spending!  Your job as an entrepreneur [...]]]></description>
		<wfw:commentRss>http://www.makemymarketingwork.com/blog/effective-marketing-tips-how-to-find-customers-in-any-economy/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>Effective Marketing Tips – Use Offline Marketing To Drive Traffic To Your Website</title>
		<link>http://www.makemymarketingwork.com/blog/effective-marketing-tips-use-offline-marketing-to-drive-traffic-to-your-website/</link>
		<comments>http://www.makemymarketingwork.com/blog/effective-marketing-tips-use-offline-marketing-to-drive-traffic-to-your-website/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 18:47:41 +0000</pubDate>
		<dc:creator>Paul Keetch</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[marketing tips]]></category>

		<guid isPermaLink="false">http://www.makemymarketingwork.com/blog/?p=79</guid>
		<description><![CDATA[Want to get more traffic to your website using offline marketing tactics? Read and implement the ideas in this article and you&#8217;ll have increased traffic from your offline marketing efforts!
Do you, like many business owners, focus too much of your website marketing to strictly online tactics?  Getting traffic coming to your site from offline sources [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Effective Marketing Tips – Stay Focused On The Marketing Activities That Work Best</title>
		<link>http://www.makemymarketingwork.com/blog/effective-marketing-tips-stay-focused-on-the-marketing-activities-that-work-best/</link>
		<comments>http://www.makemymarketingwork.com/blog/effective-marketing-tips-stay-focused-on-the-marketing-activities-that-work-best/#comments</comments>
		<pubDate>Fri, 19 Jun 2009 21:33:39 +0000</pubDate>
		<dc:creator>Paul Keetch</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.makemymarketingwork.com/blog/?p=74</guid>
		<description><![CDATA[Do you, like many entrepreneurs, get caught up too easily in all the “latest and greatest” marketing tactics… but somehow fail to get the results promised? Keep reading to find out how to stay focused on what works!
It seems the very things that make you a successful entrepreneur – creativity, willingness to try new things, [...]]]></description>
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		<slash:comments>0</slash:comments>
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